How many praying mantises does it take to power a smartphone? Well… when curiosity pushes you to the edge, you have to find the answer to this question That’s probably how Qualcomm, the world leader in next generation mobile technology, resolved to take its innovative business philosophy a step further, to the video production & creative advertising arenas. The result is sure to “wow” you…

This amazingly creative video was created to promote Qualcomm’s S4 powered smartphone, manufactured using a new technology that will provide significant advantages in power consumption. But to mix an edgy technology with an impressively imaginative film making approach… that’s really smart!